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Lonely Outlet

A Brief Note – From ‘The History of the Lonely Outlet’

A Brief Note – From ‘The History of the Lonely Outlet’

Mar 18, 2020

Written by Axel Matsen and Erik Forberg. Translated by Evelyn Wane

“… Despite being Durénnmørk’s biggest and most successful publication, [The Lonely Outlet] is very much steeped in mystery. The first thing that anyone even remotely interested in the publication should know, is that it started as a self-published zine by Lorenzo and his girlfriend Agnes Mülman in 1986. It was a crude, hand printed and stapled booklet, usually only clocking in at about 24-32 pages. Lorenzo created the majority of the written content, with Agnes covering the art and design.

The first odd thing – while everyone in the area knew who Lorenzo was (despite never using his last name), no one had a clue as to Agnes’ identity. In fact, if accounts are to be believed, Lorenzo never even had a girlfriend during high school, when they supposedly started dating…

Like with most of the Outlet’s future issues, it primarily focussed on older media. In the 80s, 90s and even early 2000s, Durénnmørk always experienced delays in getting things that had already been released to the rest of the world. Movies, books and especially games often didn’t land in its icy planes until at least a few years after their initial release. Video games and consoles especially didn’t arrive until almost a whole generation later. Many have speculated as to why this was the case – the town is small, unassuming and just not worth much effort. It never had a particularly large “young” population – those who were most interested in such forms of media. Content needed to be translated. Almost no one around the world even knew about Durénnmørk’s existence… Whatever the real reason, they were always behind the times.

Lorenzo and Agnes continued the magazine, in more or less the same fashion until 1991. Lorenzo had, at this point, finally finished his degree and masters in teaching and had landed a job at the local high school. Agnes was a budding (though not particularly successful) artist. Lorenzo’s new job afforded them a slightly better lifestyle (when compared to their poor, student life) as well as more means to invest in the magazine. The Outlet transitioned from a small, A5 size black and white zine, which released sporadically into a larger format, full colour periodical.

At this point, people seemed to take notice. He managed to get some distribution deals; the magazine was in near every bookshop, newsagency and store likely to stock such material. The magazine soon became incredibly popular among the Durénnmørk locals. Lorenzo was even able to start a long-running TV show and radio program based on, or inspired by material from its pages. It was safe to say that the residents of Durénnmørk had Lonely Outlet fever!

Lorenzo’s good fortunes would soon come to an end, however… He and Agnes had a child in 1993, married in 2006 and as far as everyone knew, remained happily together until 2008.

On the eve of the Lonely Outlet’s 150th issue, it was revealed that Agnes had committed suicide, much to everyone’s shock. The issue released as planned. Lorenzo closed off from the rest of the town and turned to the bottle. The future of the magazine was in question… however, one month later, another issue was released and while it lamented the death of dear, beloved Agnes Mülman, it was otherwise business as usual.

Perhaps even stranger, was the sudden appearance of an additional five staff writers – none of whom anyone actually knew. These people seemed to miraculously appear out of nowhere…”


thelonelyoutlet
Lonely Outlet

Creator

Read a bit about the history of everyone's favourite pop-culture magazine for lonely people! What REALLY happened all those years ago?
Find out MORE on our website!

#lonely_outlet #evelyn_wane #small_town #magazine #lonely #outlet #durennmork #fiction #history #mystery

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Lonely Outlet
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In this small, northern town, the darkness overwhelms… The darkness permeates everything. This is a place where the sun never rises, the moon never falls. Residents pop D-pills (among other things) daily just to get by… If you can call what they do “getting by”. Depression is by far the biggest killer here and very few can escape it.
The town has a somewhat ghostly, ethereal feel to it. The black skies, the snow covered, fog filled streets. The maize-glow from the windows. Locals call this place Durénnmørk, even though that is not its ‘official’ name. Durénnmørk means, appropriately, ‘dark place’ in the old language and almost everyone who lives here calls it by that name. Many people live here, and yet everyone is alone. Nobody ever leaves. Sure, people do go from time to time – they ‘travel’, but they never leave permanently. They always return at some point. One way or another. So it goes…

The Lonely Outlet, founded in 1986, is a local multi-media, variety pop-culture magazine covering just about any and every topic that might interest someone. Video games, movies, books, music, food, Japanese culture (it’s the IN THING right now!) and more besides.
The Outlet is not really about that stuff though – it’s about the people who write it. Their deeply personal, super-subjective™ experiences with said media. Their stories of love and heartbreak, happiness and despair. Inside its pages, you will still find the usual assortment of news, reviews and so on, present in almost every other relevant periodical… but not an article goes by without their own fun, silly, darkly humorous, or poignant stories being interwoven, in some way.
Most other journalists aim for near-pure objectivity. Apparently, the folks at Lonely Outlet missed that memo…
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8 episodes

A Brief Note – From ‘The History of the Lonely Outlet’

A Brief Note – From ‘The History of the Lonely Outlet’

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